# LIKE Token Utility

For over a decade, creators have seen Likes:thumbsup: as their social media currency. Now, LIKE is the platform utility token on Solana, shaping the creator economy's future.

## Utility

### Buyback & burn 🔥

The platform's goal is to help creators monetize their content while rewarding users with tokens of sustainable value. It achieves this through a buyback and burn mechanism fueled by platform revenue. In 2022, Wink generated over $4 million in sales through its NFT launchpad, while Patreon and OnlyFans collectively earned over $3 billion. With upcoming Web3 features, Wink aims to give creators a competitive edge. Periodically, a portion of platform profits will be used to buy back LIKE tokens. Part of the repurchased LIKE will be burned, while the remainder will be reintegrated into the ecosystem to incentive community engagement, fund strategic initiatives and promote adoption.&#x20;

### Community reward

Users are rewarded on the platform through creator staking pools and event-based airdrops to drive engagement and adoption. Initially, the reward token comes from the community token pool (More details on: [Token Allocation](/wink/crypto/like-tokenomics/token-allocation.md)). As the platform grows and generates quarterly profit, rewards will be funded through quarterly buyback.


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